sabato 21 dicembre 2013

Bof Exclusive | Dazed Scales Back Print To Six Issues Per Year, Expands On Web - Fashion Labels

LONDON, United Kingdom — In a strategy shift, Dazed Group, one of fashion’s most respected youth-focused media companies, is set to overhaul its Dazed & Confused print publication, repositioning it as the “leading independent fashion and culture magazine” and reducing its frequency to 6 times per year, starting in the first half of 2014. “People are changing their reading habits,” said Jefferson Hack, founder and editorial director of Dazed Group. “Now, mobile is in people’s hands everyday and they are getting their news and fix of culture from a mix of media. So, the print magazine has to become something more … More

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